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AI & Claude

Stop Prompting. Start Briefing.

Keynote · 45 minutesProduct, Marketing, DataHebrew / English

// About the talk

Most people talk to AI like they're Googling - and get mediocre results to match. Your prompt is not a question, it's a work brief. The moment you understand that difference, every model starts giving you output you can actually rely on. A practical talk on context, constraints, and chain-of-thought - the three practices that get AI producing real output, not just answers that sound good.

// What your team walks away with

  • 01Why bigger prompt ≠ better results - and what actually changes the quality
  • 02Context: what the model really needs to know before you ask it anything - and what's noise
  • 03Constraints: how to tell the model what not to do before it does it
  • 04Chain-of-Thought: why asking a model to think out loud changes the entire output

// Who this talk is for

ProductMarketingDataHR · Recruiting
  • 01Every employee in an organization who uses AI and wants to get more out of it
  • 02Managers who want their team to extract more value from the tools they're already paying for
  • 03Teams who want to learn prompt engineering from real experience - not theory

Technology Companies

AWS logoMicrosoft logomonday.com logoIntuit logoAppsFlyer logoMelio logoOne Zero Bank logoPayoneer logoSkai logoUVeye logoZipRecruiter logoRiverside logo

Conferences & Community

AI Dev TLV logoLeaders in Tech logoPyCon UK logo

Organizations & Institutions

Rafael logoElbit Systems logoIDF logoTechnion logoReichman University logoUniversity of Haifa logo

What organizers ask before booking

In person or online?

Both. Every talk in the catalog is available in person or online.

Can the talk be in English?

Yes. The talks are available in Hebrew and English. (I spoke in English at PyCon UK 2025, for example.)

Is the talk tailored to our team?

Yes. Every talk gets tailored. Your industry, your challenges, your language. I don't do generic. That's the whole point.

What happens after we reach out?

Tell me about the audience and date, and you'll get a personal reply within 48 hours. (If it's not a fit, I'll say so.)

All questions

Want to bring this talk to your team?

30 minutes. No pitch. Just a conversation about what your team needs - and how this talk fits.

₪5,800 + VATKeynote · 45 minutes
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